IPA Connect Enters Fitness & Yoga Market

New Pro Program Launches for the Fitness Industry

Hood River, OR: IPA Connect, the leading outdoor recreation industry pro management company, has branched out to create a new fitness and yoga brand pro collective. Fitness industry professionals from personal trainers to instructors for yoga, spin, barre, Pilates, and CrossFit to gym and studio owners are eligible to join.  Brands stepping into this space along with IPA include some of IPA’s current outdoor brands such as The North Face, Osprey, Craft, and Hydro Flask, and brands joining this new push include Brute Force Training, Ice Shaker, Alyth, Glyder, Wrightsock, and Handful, to name a few.

To oversee this new division, IPA Connect has brought on Leah Marshall, an E-RYT 500 yoga instructor, ACE certified personal trainer, health coach, and small business owner.  She holds a master’s degree from NYU and has experience working in many education and health-based businesses over the past 20 years.

 

IPA Connect’s founder and CEO Andy Marker is excited and optimistic about this new endeavor and says, “this is basically an untapped market at this point and provides a lot of opportunity for growth . . . this is definitely a segment of professionals that should be rewarded with pro deals for the work they do as influencers for regular consumers.”

 

For more information or to apply for this free program:

Introducing the IPA Collective Trailhead

IPA Connect is excited to announce The Trailhead - the new and improved backend pro user experience on the IPA Collective.  Our pros asked for a better way to access pro program information, and we listened.  The Trailhead solves the problem of too many emails, lost welcome letters, and having information in too many places.  Pros can now log into The Trailhead and have everything in one place. 

The Trailhead has all existing pro deal access information and also shows any additional brands that pros might be eligible for.  We’ve created a short and simple video to walk through our new pro experience, so check it out:

Still looking for some step-by-step instructions?  We’ve got that too.

How to use The Trailhead:

  • Log into your account and you will see the brands you have already joined and instructions for each pro program.

  • To add a new brand, scroll down to see what is available to you and select what you want to add.

  • It can take 48 business hours for new brand information to populate.

  • Always read brand instructions carefully as each pro program is different.

  • Brand contact emails are available in the instructions for any questions that come up.

  • If you find that a brand you have previously added is still showing “In Progress”, send us an email at collective@ipa-connect.com and we’ll get it taken care of.

  • Be sure to check back frequently as we add new brands monthly.

As always, if you want to join the IPA Collective or renew an existing account, just head to https://ipacollective.com/ and get started today!

Welcome to the NEW IPA Collective - we will meet you at The Trailhead!

IPA Connect and ATTA Announce Partnership

IPA Connect and the Adventure Travel Trade Association are proud to announce that they have entered into a strategic partnership.  This will bring together IPA Connect’s strong connection to outdoor industry pros with the ATTA’s expertise in the adventure tourism market, allowing them to help give adventure travel guides a direct way to access the gear they need for their work at a more reasonable price.

IPA Connect pro members can enjoy a discounted ATTA membership, as well as access to a wider, adventure-based network.  ATTA qualified employees and guides will also receive access to many of IPA Connect’s pro program brands upon being properly vetted.  

Heather Price, IPA Connect’s Director of Brand Outreach, says “We are so happy to be able to support the ATTA organization, especially adventure travel guides, who are the truest testers of product.”

Adventure travel is truly a thriving and strong piece within the greater outdoor industry, and this partnership serves as a means to help get top quality gear into the hands the adventure travel pros much more affordably.

About IPA Connect:

IPA Connect operates the IPA Collective, The IPA Collective works with some of the best brands in the industry. Pros become  part of each brand's in-house program and purchase directly from the brand, not a 3rd party pro retailer. IPA connects pros to up-to-date product availability & information; repair, warranty, and return solutions; pro-level pricing; and world-class customer service. IPA has the most experienced pro staff in the industry - we get you approved and enjoying your pro access as quickly as possible, with the best rates in the industry.

About the ATTA:

The ATTA is a privately held, for-profit industry trade group that serves to network, educate, professionalize and promote the adventure travel industry. We succeed only by serving our members and advancing responsible, sustainable adventure travel practices.  The ATTA empowers the global travel community to protect natural and cultural capital while creating economic value that benefits both trade members and destinations.  Established in 1990, the Adventure Travel Trade Association is the largest global network of adventure travel leaders. 

 

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IPA Connect Adds Woolrich Clothing To It's Pro Line-Up

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WOOLRICH: THE ORIGINAL OUTDOOR CLOTHING COMPANY

New for 2017, IPA Connect is happy to introduce Woolrich Clothing to it's pro line up. 

Woolrich products have embraced the authentic outdoor lifestyle for more than 180 years. They strive to design functional, comfortable and durable sportswear and outerwear for men and women using traditional fabrics like wool, cotton and down. In recent years, in an effort to provide superior comfort and protection in all conditions, Woolrich has incorporated more technical performance fibers, like nylon and polyester.